STORY BAGUETTE JOAILLERIE FINE


VISION...

BAGUETTE JOAILLERIE FINE is a French brand born in the UAE in 2021 with the desire to design everyday jewelries that last forever, made of 18K Gold & Diamonds.

 Elizabeth Perrin founded BAGUETTE JOAILLERIE FINE driven by the wish to create a new way to shop fine jewellery with a disruptive “workshop-to-consumer” approach operating from the heart of the UAE.

INSPIRATIONS...

“LESS IS MORE”

Minimalist, Elegant & Timeless are the heart of BAGUETTE JOAILLERIE FINE creations.

"I love the idea that one and all can share a personal story about the jewelry they wear. I find the inspiration from women and men in my life, their personalities and labeled each creation after their names" 

 All models are designed around a three milestones vision 

Timeless designs:The essence of the brand is to build on elegance and simplicity and designed to be comfortable. BAGUETTE JOAILLERIE FINE offers fine gold and diamond creations you will never have to take off.

High Quality: All baguette models are handcrafted by experts and talented jewelers in a premium workshop based in the UAE. Baguette pieces are made of 18k gold and available in yellow, rose, white 18K gold (750/1000) and natural diamonds.

Affordable: Being exclusively available online, Baguette provides customers with jewellery direct from the workshop. By cutting intermediaries, customers can acquire a fine jewellery piece at a fair price.

STORY BEHIND BAGUETTE...

In 2021 after a decade working in E-commerce, in France & in Dubai Elizabeth decided to merge both her passions: fine jewelry and the digital world to launch BAGUETTE JOAILLERIE FINE.

Elizabeth is a passionate self-thought jewellery entrepreneur.

The desire to create a fine jewellery brand came naturally out of a simple observation. In 2018 UAE was great to find gold, but no brand existed on the market to purchase fashionable & elegant pieces at a fair price. 

BAGUETTE JOAILLERIE FINE is a tribute to the baguette diamond cut: Noble, eternal, and contemporary. BAGUETTE is also a snap to Elizabeth’s French nationality & her nickname: Babeth.

The idea that one and all can share a personal story about the jewelry they wear is a heritage BAGUETTE wanted to pursue with this first collection.

On top of the online shop Baguette offers premium services such as customized creations, upcycling existing fine jewellery, polishing, sizing, and repairing.

I HOPE YOU WILL ENJOY THIS FIRST COLLECTION AS MUCH AS I HAVE ENJOYED CREATING IT!